MARKERTING (LOOSE-LEAF)
MARKERTING (LOOSE-LEAF)
14th Edition
ISBN: 9781264117109
Author: Kerin
Publisher: MCG
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Chapter 3.6, Problem 3.6LO
Summary Introduction

To determine: The main legislation that makes sure about the competition and regulates the marketing mix elements

Introduction:

The major restriction on the state and the federal laws that takes place on the business about the conduct of the activities is known as regulation.

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Students have asked these similar questions
The Federal Trade Commission and other governmental agencies have been both praised and criticized on their regulation of marketing activities. To what degree do you think the government should regulate marketing? Explain your position?
List the Federal laws that affect marketing fall into several categories of regulatory activity: competitive environment, pricing, advertising and promotion, and consumer privacy?
Explain how regulatory forces ensure competition and protect producers and consumers.
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