Principles of Marketing, Student Value Edition (17th Edition)
17th Edition
ISBN: 9780134461526
Author: Philip T. Kotler, Gary Armstrong
Publisher: PEARSON
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Question
Chapter 3, Problem 3.2DQ
Summary Introduction
To discuss: The reasons on why marketing intermediaries are significant to marketers.
Manufacturing businesses is a process involves in processing different materials into substantial products. Service businesses manufacture business services or administrations. Marketing intermediaries purchase items from producers and after that exchange them.
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