Marketing: Real People, Real Choices (9th Edition)
Marketing: Real People, Real Choices (9th Edition)
9th Edition
ISBN: 9780134292663
Author: Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart
Publisher: PEARSON
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Chapter 3, Problem 12QA
Summary Introduction

To explain:The operational planning support marketing plan.

Introduction: Operational teams, department, sections of companies work according to a detail plan that contirbute to achieve the overall goal of the organization. They provide a blue print of day to day task of the compnay’s task.

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