Different ways Twitter might be incorporated to organization communication. Introduction: Twitter is a social networking service which is free in charge and can be used to send and receive short messages within a specific entity. Utilizing Twitter for communication of all things business with the customers may bring about increased traffic and more loyal customers. As the number of followers begins to rise, the business may be able to attract a number of current and potential customers both rapidly, and efficiently. Whilst being an excellent mediator for the business to get in touch with its customers, Twitter also provides a path for people to get to know more information and clarify any inquiries.

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Patel sat down with the head of public relations, the CEO, and a few Board members to weigh options. On the one hand, they knew there had already been problems along their pipeline causing health concerns a few months before. Apparently, there were substandard materials used in some of the pipeline sections that eroded which they had addressed quickly as soon as they knew there was an issue. This information was public and is one of the reasons why the media was jumping on the story. On the other hand, their pipeline was not the only one in the area. At least two other pipelines moved materials that were dangerous if released in the environment. Was the problem HFC's or another company's or maybe both or ALL? At the present moment until hazard investigation crews could investigate on- site at all the pipelines, there were more questions than answers. Patel had the accident investigation team dispatched to the area. He was debating whether he should call the other companies to jointly…

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Chapter 17, Problem 10DQ

Summary Introduction

To determine:

Different ways Twitter might be incorporated to organization communication.

Introduction:

Twitter is a social networking service which is free in charge and can be used to send and receive short messages within a specific entity. Utilizing Twitter for communication of all things business with the customers may bring about increased traffic and more loyal customers. As the number of followers begins to rise, the business may be able to attract a number of current and potential customers both rapidly, and efficiently. Whilst being an excellent mediator for the business to get in touch with its customers, Twitter also provides a path for people to get to know more information and clarify any inquiries.

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Patel sat down with the head of public relations, the CEO, and a few Board members to weigh options. On the one hand, they knew there had already been problems along their pipeline causing health concerns a few months before. Apparently, there were substandard materials used in some of the pipeline sections that eroded which they had addressed quickly as soon as they knew there was an issue. This information was public and is one of the reasons why the media was jumping on the story. On the other hand, their pipeline was not the only one in the area. At least two other pipelines moved materials that were dangerous if released in the environment. Was the problem HFC's or another company's or maybe both or ALL? At the present moment until hazard investigation crews could investigate on- site at all the pipelines, there were more questions than answers. Patel had the accident investigation team dispatched to the area. He was debating whether he should call the other companies to jointly…

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