Understanding Management (11th Edition), Standalone Book
11th Edition
ISBN: 9781337917001
Author: Richard L. Daft, Dorothy Marcic
Publisher: Cengage Education
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Question
Chapter 13, Problem 8DQ
Summary Introduction
To Discuss:
How the communication can be the better if we design the training program and what should be included in the program.
Introduction:
To design the training the program for the manager for the better communication.
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1. Give one new distribution channels for Virtual Assistance (freelance business) that is not commonly used.
- show a chart/diagram to illustrate the flow of the distribution channels.
- explain the rationale behind it. (e.g., increased market reach, improved customer experience, cost-efficiency).
- connect the given distribution channel to the marketing mix: (How does it align with the overall marketing strategy? Consider product, price, promotion, and place.).
- define the target audience: (Age, gender, location, interests, etc.).
- lastly, identify potential participants: (Wholesalers, retailers, online platforms, etc.)
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Focusing on process rather than outputs"
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Chapter 13 Solutions
Understanding Management (11th Edition), Standalone Book
Ch. 13 - Prob. 1DQCh. 13 - Prob. 2DQCh. 13 - Prob. 3DQCh. 13 - Prob. 4DQCh. 13 - Prob. 5DQCh. 13 - Prob. 6DQCh. 13 - Prob. 7DQCh. 13 - Prob. 8DQCh. 13 - Prob. 9DQCh. 13 - Prob. 10DQ
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