The case explains the growth of company N that is an online streaming business. With 61 million subscribers all over the world, the company has no slowing down in its growth. It allows subscribers to watch TV shows and movies on their computer. Collaborating with consumer electronic coupled with continuous innovation makes it easier for the viewers to view movies. Unlike selling spaces on the website for advertising, the company relies on user subscription. With the rapid increase in the use of technology and being a dominated market for online streaming in country U, the company attracts many customers. The increased use of the internet among the teens has provided the company an added advantage. The company produced its own production, which was a great success. With the success of its own production, the company began to produce more movies, which increased the viewers and also the viewing hours. To determine: Company N target market.

Question

Want to see the full answer?

Answer 1

Question

Chapter 13, Problem 13.23C

Summary Introduction

Case summary: The case explains the growth of company N that is an online streaming business. With 61 million subscribers all over the world, the company has no slowing down in its growth.

It allows subscribers to watch TV shows and movies on their computer. Collaborating with consumer electronic coupled with continuous innovation makes it easier for the viewers to view movies. Unlike selling spaces on the website for advertising, the company relies on user subscription.

With the rapid increase in the use of technology and being a dominated market for online streaming in country U, the company attracts many customers. The increased use of the internet among the teens has provided the company an added advantage.

The company produced its own production, which was a great success. With the success of its own production, the company began to produce more movies, which increased the viewers and also the viewing hours.

To determine: Company N target market.

Expert Solution & Answer

Want to see the full answer?

Check out a sample textbook solution

See solution

Students have asked these similar questions

Transportation is considered a facilitator of trade as it can either make trade feasible or infeasible. Transportation infrastructure is crucial to the efficiency of transportation and ultimately, international trade. After conducting research on infrastructure investments in Canada, choose one infrastructure investment that has not been chosen already by a fellow candidate and describe the scope of the project and its objectives. Be sure to explain how your project helps facilitate trade with which specific regions and how it contributes to efficient supply chains.

Discuss the advantages and disadvantages of integrating multiple data tracking systems with a CRM. Describe how integration can impact analytics. Describe possible barriers to an organization implementing a CRM.

I participated in a team tasked with developing and implementing a new customer service training program. The team included five members: myself, two training specialists, an HR representative, and a team leader. Our work environment was a mix of virtual and collocated, with weekly in-person meetings and frequent virtual check-ins. Reflecting on our process, it's evident that parts of “Tuckman's model”(Forming, Storming, Norming, Performing, and Adjourning) were present in the development and completion of the project. Do you think only clarifying roles and fostering trust would have resolved the issue you had experienced?