MARKERTING (LOOSE-LEAF)
14th Edition
ISBN: 9781264117109
Author: Kerin
Publisher: MCG
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Question
Chapter 12.2, Problem 12.2LR
Summary Introduction
To determine: The things that the company relies on for elimination of service inconsistencies.
Introduction:
Service is considered to be an invisible activity or advantage that a company provides services to satisfy customers’ needs by paying money or something that creates value.
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To eliminate service inconsistencies, companies rely on __________ and________________
Service processes exist in terms of ________ systems.
In its new initiatives to improve customer service Botswana Open University intends to adopt theavailable electronic platforms that students can use to pay for their tuition. This requires for theuniversity to inform itself of the available legal ways in the market that a student can use to paythe university.You are therefore required to discuss in detail a presentation to the management of the BotswanaOpen University, the four methods of electronic payment available. This should be illustrated byproviding examples where possible. (20 marks).
Chapter 12 Solutions
MARKERTING (LOOSE-LEAF)
Ch. 12.1 - Prob. 12.1LOCh. 12.2 - Prob. 12.2LOCh. 12.2 - Prob. 12.1LRCh. 12.2 - Prob. 12.2LRCh. 12.2 - Prob. 12.3LRCh. 12.3 - Prob. 12.3LOCh. 12.4 - Prob. 12.4LOCh. 12.4 - Prob. 12.4LRCh. 12.4 - Prob. 12.5LRCh. 12.5 - Prob. 12.5LO
Ch. 12.6 - Prob. 12.6LOCh. 12.6 - Prob. 12.6LRCh. 12.6 - Prob. 12.7LRCh. 12.6 - Prob. 12.8LRCh. 12 - Prob. 1AMKCh. 12 - Idle production capacity may be related to...Ch. 12 - Prob. 3AMKCh. 12 - Prob. 4AMKCh. 12 - Prob. 5AMKCh. 12 - Prob. 6AMKCh. 12 - Prob. 7AMKCh. 12 - Prob. 8AMKCh. 12 - Prob. 9AMKCh. 12 - Prob. 10AMKCh. 12 - Prob. 1BYMPCh. 12 - Prob. 2BYMPCh. 12 - Prob. 3BYMPCh. 12 - Prob. 1VCCh. 12 - Prob. 2VCCh. 12 - Prob. 3VCCh. 12 - Prob. 4VCCh. 12 - Prob. 5VC
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- In its new initiatives to improve customer service Botswana Open University intends to adopt theavailable electronic platforms that students can use to pay for their tuition. This requires for theuniversity to inform itself of the available legal ways in the market that a student can use to paythe university.You are therefore required to discuss in detail a presentation to the management of the BotswanaOpen University, the four methods of electronic payment available. This should be illustrated byproviding examples where possible.arrow_forward12 An electronics company conducted a study of clients’ technology use about five years ago. They plan to use this internal secondary data to market their new computer and cell phone technical service. This idea is _____. wise since they already have the information on hand unwise since respondents’ views on technology have probably changed unwise since they have no track record with technology service wise since the clients are already familiar with the companyarrow_forwardAbility to increase and decrease services in cloud as needed is known as On-demand service Rapid Elasticity Resource pooling Measured servicearrow_forward
- The intermediaries' ability to manage a production operation does not extend to a a superior ability to manage channel flows True or Falsearrow_forward18 Partial online offers refer to services that cannot be completed without at least one offline step. Select one: a. True b. Falsearrow_forwardExplain the concept of "data warehousing as a service" (DWaaS). What are the benefits and considerations of using DWaaS for data storage and analysis?arrow_forward
- Explore the ethical and privacy challenges associated with CRM systems, especially in the collection and use of customer data. How can organizations ensure compliance with data protection regulations while utilizing CRM?arrow_forwardPLEASE ANSWER IN 30 MINSarrow_forwardToday, providing services that are tailored to the users’ needs is the dominating e-government approach. Select one: a. True b. Falsearrow_forward
- The service-positioning matrix’s pathways axis varies from a. short to long. b. easy to difficult. c. few to many. d. static to dynamic.arrow_forwardExchanging data with internal corporate systems cannot be done through mobile digital devices * O True O Falsearrow_forwardAn example of a specified services business is: Accounting Architecture Engineering Rental Business All of the above. None of the abovearrow_forward
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