MARKETING >CUSTOM< (PB)
MARKETING >CUSTOM< (PB)
19th Edition
ISBN: 9781307525557
Author: Kerin
Publisher: MCGRAW-HILL HIGHER EDUCATION
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Chapter 11.4, Problem 11.9LR
Summary Introduction

To differentiate: Between implied and expressed warranty.

Introduction:

A warranty is one in which a producer makes a condition on the exchange or repair of a product based on few terms on conditions. There are two types of warranty namely implied and express warranties.

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