MARKETING >CUSTOM< (PB)
MARKETING >CUSTOM< (PB)
19th Edition
ISBN: 9781307525557
Author: Kerin
Publisher: MCGRAW-HILL HIGHER EDUCATION
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Chapter 11.1, Problem 11.2LR
Summary Introduction

To compare: Low-learning and high-learning products.

Introduction:

The customers with low knowledge are enough to identify the product and this is known as low-learning products.

The customers with high knowledge are required to identify the product and this is known as high-learning products.

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Transportation is considered a facilitator of trade as it can either make trade feasible or infeasible. Transportation infrastructure is crucial to the efficiency of transportation and ultimately, international trade. After conducting research on infrastructure investments in Canada, choose one infrastructure investment that has not been chosen already by a fellow candidate and describe the scope of the project and its objectives. Be sure to explain how your project helps facilitate trade with which specific regions and how it contributes to efficient supply chains.       answer only the Objectives of Project part.     the answer will be based on the Trans Mountain Expansion Project, which is an infrastructure development initiative.The objectives of the project will focus on the Trans Mountain Expansion Project as an infrastructure initiative.
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