Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN: 9780134492513
Author: Kotler, Philip, Armstrong, Gary (gary M.)
Publisher: Pearson Higher Education,
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Chapter 11, Problem 11.7CTE
Summary Introduction

To discuss: The meaning of price-fixing and the recent examples of price fixing.

Organizations manufacturing products and services need to set the cost for their item. Setting the price for a company's finished product or service is a standout amongst the most significant decisions a manager faces. Such decisions are called as pricing decisions.

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