Management Information Systems: Managing The Digital Firm (16th Edition)
Management Information Systems: Managing The Digital Firm (16th Edition)
16th Edition
ISBN: 9780135191798
Author: Kenneth C. Laudon, Jane P. Laudon
Publisher: PEARSON
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Chapter 10, Problem 7DQ
Program Plan Intro

Consumer and supplier relationship:

  • Consumer and supplier relationship refer to the business relation between consumer and suppliers based on the below concepts:
    • Product quality
    • Product services
    • Product complaint handling
    • Product deliveries, and so on.
  • It is the important cost of goods sold (cogs) in business.
  • The consumer and supplier relationship are the imperative for any business.
    • Because, the customer and supplier contains the same goal to fulfil the end consumers.

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