Management Information Systems: Managing The Digital Firm (16th Edition)
Management Information Systems: Managing The Digital Firm (16th Edition)
16th Edition
ISBN: 9780135191798
Author: Kenneth C. Laudon, Jane P. Laudon
Publisher: PEARSON
Question
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Chapter 10.2, Problem 1.1CQ
Program Plan Intro

Uber:

Uber is a worldwide business which runs in more than 760 cities. It is mainly an internet-based model, which is a main source of value for the worldwide taxi company.

Explanation of Solution

Competitive advantage:

  • Uber offers great volume of customer service.
  • Customers using Uber are very amount sensitive.
    • Uber rise the amount of ride in peak time...

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