Zaid Store,one of the retailers from the kingdom, was well-prepared for this year's Covid-19 lockdowns, thanks to its existing omni-channel expertise. The Saudi retailer had already invested in digital infrastructure for online retailing and a a result was able to serve customers as they started to do much more of their shopping online during the coronavirus pandemic. During the lockdown, the UAE arm of the business noticed a sudden high demand for home delivery, and it was able to respond while at the same time offering a new range of services to customers who were now buying from home rather than in stores that were closed in many markets during the lockdown. "Omni-channel" means: OA. Buy from the online store as well as the offline store O B. Buy from the online store only OC. Neither from the online nor the offline stores OD. Buy from the offline store only
Zaid Store,one of the retailers from the kingdom, was well-prepared for this year's Covid-19 lockdowns, thanks to its existing omni-channel expertise. The Saudi retailer had already invested in digital infrastructure for online retailing and a a result was able to serve customers as they started to do much more of their shopping online during the coronavirus pandemic. During the lockdown, the UAE arm of the business noticed a sudden high demand for home delivery, and it was able to respond while at the same time offering a new range of services to customers who were now buying from home rather than in stores that were closed in many markets during the lockdown. "Omni-channel" means:
OA. Buy from the online store as well as the offline store
O B. Buy from the online store only
OC. Neither from the online nor the offline stores
OD. Buy from the offline store only
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