Answered: You are hired as a consultant by Tokyo…

Understanding Business

12th Edition

ISBN:9781259929434

Author:William Nickels

Publisher:William Nickels

Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment

Section: Chapter Questions

Problem 1CE

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Question

You are hired as a consultant by Tokyo Inc. to prepare report based on the undermentioned criteria.

Braf's Manufactoring (https://www.uncappedmarketplace.gy/vendor/brafs-manufacturing/) located in Guyana is apart of the agro-processing sector. Braff Manufactoring produced products such barley flour and plaintain flour but does not currently operate outside the Caribbean CARICOM region.

You will conduct a comprehensive study of the international business environment, from which you believe the company and its product (s) could operate profitably ( use Singapore).

Througoughly discuss the International Strategy Criteria

i. Suggest an international strategy as discussed in the course for the company and
its product (s) (Braff Manufactoring) in the selected country (Singapore) based on a discussion of all strategies
discussed in the course (note, the selection must be feasible based on the country
analysis and product (s)

Choose from one the following International Strategy Criteria

Multi-Domestic
Global
Transnational (transnational is a combination of multi-domestic and global)

Note: Do not discuss all the strategies. Thoroughly discuss the BEST strategy

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