Which statements are correct about a marketing channel a. It is a set of interdependent organizations involved in the process of making a product or service available for use or consumption b. The purpose of channel marketing is to satisfy all suppliers in the market c. A group of companies typically involved in the business of channel marketing d. It is viewed a key strategic asset of the end-users

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter15: Retailing, Direct Marketing, And Wholesaling
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Which statements are correct about a marketing channel a. It is a set of interdependent organizations involved in the process of making a product or service available for use or consumption b. The purpose of channel marketing is to satisfy all suppliers in the market c. A group of companies typically involved in the business of channel marketing d. It is viewed a key strategic asset of the end-users
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