Which of the following statements is true of online retailing? Question 2Select one: a. All the people visiting a typical website convert into paying customers. b. Online retailers cannot provide efficient customer service like their on-ground counterparts. c. There is a lack of security on the Web. d. Online retailing will attract less customers than on-ground retailing.

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Which of the following statements is true of online retailing?

Question 2Select one:

a.
All the people visiting a typical website convert into paying customers.
b.
Online retailers cannot provide efficient customer service like their on-ground counterparts.
c.
There is a lack of security on the Web.
d.
Online retailing will attract less customers than on-ground retailing.
 
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