The Sales process is not a rule of thumb but a better way of handling a sale based on the experiences of various salespersons. It is a recommended process. For cheaper products, the process may __________and for valuable products the whole process may be followed __________. a) Short and step by step b) Long and varied c) Intermittent and continuous d) Short and Long

The Sales process is not a rule of thumb but a better way of handling a sale based on the experiences of various salespersons. It is a recommended process. For cheaper products, the process may and for valuable products the whole process may be followed . a) Short and step by step b) Long and varied c) Intermittent and continuous d) Short and Long

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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