The EasyWay Pearl Tea (www.easywaytea.com.au) case study reveals a successful franchised product from Taiwan, Asia that is sweeping Australia, East Asia and both North and South America. Assuming that you are to consider operating this franchise in your country, you will need to do a study whether this drink will do well/will not do well in your country. The question is whether it will be a successful/unsuccessful franchise in your country. You are to answer the questions based on your understanding of the consumers in your country with regards to: Question: The likely buyer of this drink in your country? Give reasons to support your answer. Is that a big/small market? Very simple answer needed, no word limitation
The EasyWay Pearl Tea (www.easywaytea.com.au) case study reveals a successful franchised product from Taiwan, Asia that is sweeping Australia, East Asia and both North and South America. Assuming that you are to consider operating this franchise in your country, you will need to do a study whether this drink will do well/will not do well in your country. The question is whether it will be a successful/unsuccessful franchise in your country. You are to answer the questions based on your understanding of the consumers in your country with regards to: Question: The likely buyer of this drink in your country? Give reasons to support your answer. Is that a big/small market? Very simple answer needed, no word limitation
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
Section: Chapter Questions
Problem 1CE
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The EasyWay Pearl Tea (www.easywaytea.com.au) case study reveals a successful franchised product from Taiwan, Asia that is sweeping Australia, East Asia and both North and South America. Assuming that you are to consider operating this franchise in your country, you will need to do a study whether this drink will do well/will not do well in your country.
The question is whether it will be a successful/unsuccessful franchise in your country. You are to answer the questions based on your understanding of the consumers in your country with regards to:
Question:
The likely buyer of this drink in your country? Give reasons to support your answer. Is that a big/small market? Very simple answer needed, no word limitation
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