Roll over each hypothetical product to read about the hypothetical company and its product's sales. Then, place each product under the correct name in the quadrant of the growth-share matrix. Skis VCRs Recreational drones Hoverboards Market Growth Rate (% per year) Low High Question Marks Dige Low Relative Unit Market Share (share relative to largest competitor)
Roll over each hypothetical product to read about the hypothetical company and its product's sales. Then, place each product under the correct name in the quadrant of the growth-share matrix. Skis VCRs Recreational drones Hoverboards Market Growth Rate (% per year) Low High Question Marks Dige Low Relative Unit Market Share (share relative to largest competitor)
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Transcribed Image Text:Roll over each hypothetical product to read about the hypothetical company and its product's sales. Then, place
each product under the correct name in the quadrant of the growth-share matrix.
Skis
VCRs
Recreational
drones
Hoverboards
High
Market Growth Rate
(% per year)
Low
Cash Cos
Oon Marks
Doge
High
Relative Unit Market Share (share)
relative to largest competitor)
Low

Transcribed Image Text:Roll over each issue/activity and match it with the force category to which it belongs.
Off to work
Nueva York Te
Amo
Social Forces
Drone delivery
Money to spend
Economic Forces
Verizon FIOS
Power plant
emissions
Technological Forces
ATV fun
Autonomous bots
Competitive Forces
Yuan value
1st Products Inc.
Regulatory Forces
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