Reflect on a product you purchase from an intermediary other than a smart phone. What are some ways you believe the intermediary adds value to your purchase of that product?

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter15: Retailing, Direct Marketing, And Wholesaling
Section: Chapter Questions
Problem 5DYMP
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  • Reflect on a product you purchase from an intermediary other than a smart phone.
  • What are some ways you believe the intermediary adds value to your purchase of that product?
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