Please match each example to the appropriate pricing strategy it illustrates. Farmer Jon raises cows and sells milk as his primary source of income. He also realizes that he can sell cow manure - poop - as fertilizer, thus making money from something he would have thrown Choose. out anyway. Choose... Product Bundle Pricing Product Line Pricing Captive Product Pricing By-Product Pricing Psychological Pricing Hewlett Packard probably gives its printers away. It makes most of its money by selling expensive replacement toner cartridges. You can buy Regular gasoline for $3.49, Regular Plus for $3.59, and Super Premium for $3.69 Buying Microsoft Word can be expensive. It's often much cheaper to buy the entire Microsoft Office Suite - even if you don't use all the programs. Choose. Shea Homes prices its new homes from the "low 800's." Now there are NO LOW 800's, but pricing it this way, even at $899,999 is still under $900,000. Choose..

Please match each example to the appropriate pricing strategy it illustrates. Farmer Jon raises cows and sells milk as his primary source of income. He also realizes that he can sell cow manure - poop - as fertilizer, thus making money from something he would have thrown Choose. out anyway. Choose... Product Bundle Pricing Product Line Pricing Captive Product Pricing By-Product Pricing Psychological Pricing Hewlett Packard probably gives its printers away. It makes most of its money by selling expensive replacement toner cartridges. You can buy Regular gasoline for $3.49, Regular Plus for $3.59, and Super Premium for $3.69 Buying Microsoft Word can be expensive. It's often much cheaper to buy the entire Microsoft Office Suite - even if you don't use all the programs. Choose. Shea Homes prices its new homes from the "low 800's." Now there are NO LOW 800's, but pricing it this way, even at $899,999 is still under $900,000. Choose..

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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