Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
Related questions
Question
Please create SWOT Analysis for this business
Note: details of the business is in the photo attached
![Table Design
ALT
4
v
Layout
Normal
No Spacing
Styles
!. Based on your proposed Business Plan, please fill in what is being asked.
Name of Business: Local Blends
Location: Sitio Lingunan, Broy. Partida, Norzagaray, Bulacan
Company Profile and Logo:
Company Mission
Heading Heading 2
LA
20
EMERALD
D BEAN
COFFEE SHOP
23
Café filled with plants and designed as a garden place where you can enjoy your
beverage. But not artificial greenery, The overlooking view is what makes Local Blends
a place for your morning coffee. It will help you Clear your mind because of the
surrounded plants. Living greens increase positive energy. As a consequence of that,
we get happier and more relaxed, which leads to lowered stress levels.
To promote a relaxing lifestyle by serving healthy coffee alternatives to all-time
favorites and provide satisfying products that are not only pleasing to the eyes but
appealing to the palate.
Titl
Focus](/v2/_next/image?url=https%3A%2F%2Fcontent.bartleby.com%2Fqna-images%2Fquestion%2F8d8a0cdf-8fa2-45d4-bcc6-fbb556400c5c%2F9c1fe7a1-9307-4f9f-8ee4-941f356b1532%2Ffo778ja_processed.jpeg&w=3840&q=75)
Transcribed Image Text:Table Design
ALT
4
v
Layout
Normal
No Spacing
Styles
!. Based on your proposed Business Plan, please fill in what is being asked.
Name of Business: Local Blends
Location: Sitio Lingunan, Broy. Partida, Norzagaray, Bulacan
Company Profile and Logo:
Company Mission
Heading Heading 2
LA
20
EMERALD
D BEAN
COFFEE SHOP
23
Café filled with plants and designed as a garden place where you can enjoy your
beverage. But not artificial greenery, The overlooking view is what makes Local Blends
a place for your morning coffee. It will help you Clear your mind because of the
surrounded plants. Living greens increase positive energy. As a consequence of that,
we get happier and more relaxed, which leads to lowered stress levels.
To promote a relaxing lifestyle by serving healthy coffee alternatives to all-time
favorites and provide satisfying products that are not only pleasing to the eyes but
appealing to the palate.
Titl
Focus
![V
Type of Business:
The business's ownership is sole proprietorship where the owner is the one who generally has full
control and authority over the business. The business owner referred to as the "sole proprietor"
exclusively owns all assets and profits of the business, and is also personally liable for all the debts
and losses that the business might incur.
As the simplest form of business in the Philippines, the business registration process for a sole
proprietorship is relatively easy. Sole proprietorships are also the easiest to run since they do not have
the same formalities and regulations that corporations and partnerships have, such as board
meetings, board elections, share capital, etc.
Advantages of a Sole Proprietorship
A sole proprietor has complete control and decision-making power over the business.
. Start-up costs are low.
.
●
·
.
.
·
·
.
Disadvantages of a Sole Proprietorship
The sole proprietor of the business can be held personally liable for the debts and obligations
of the business. Additionally, this risk extends to any liabilities incurred as a result of acts
committed by employees of the company.
All responsibilities and business decisions fall on the shoulders of the sole proprietor.
Investors won't usually invest in sole proprietorships.
Capacity to raise capital is limited.
Retaining high-calibre, employees can be difficult.
Taxed as a single person.
·
·
·
·
Have control over profit.
Sale or transfer can take place at the discretion of the sole proprietor.
No corporate tax payments.
Minimal legal costs to forming a sole proprietorship.
Few formal business requirements.
Organizational Structure:
Styles
Administrative
and Finance
Bookkeeper
Cashier
Steward
Owner/General Manager
Front House
Manager
Lead Server
Barista
Head Chef
Chef
Baker
Focus](/v2/_next/image?url=https%3A%2F%2Fcontent.bartleby.com%2Fqna-images%2Fquestion%2F8d8a0cdf-8fa2-45d4-bcc6-fbb556400c5c%2F9c1fe7a1-9307-4f9f-8ee4-941f356b1532%2Fbqwatus_processed.jpeg&w=3840&q=75)
Transcribed Image Text:V
Type of Business:
The business's ownership is sole proprietorship where the owner is the one who generally has full
control and authority over the business. The business owner referred to as the "sole proprietor"
exclusively owns all assets and profits of the business, and is also personally liable for all the debts
and losses that the business might incur.
As the simplest form of business in the Philippines, the business registration process for a sole
proprietorship is relatively easy. Sole proprietorships are also the easiest to run since they do not have
the same formalities and regulations that corporations and partnerships have, such as board
meetings, board elections, share capital, etc.
Advantages of a Sole Proprietorship
A sole proprietor has complete control and decision-making power over the business.
. Start-up costs are low.
.
●
·
.
.
·
·
.
Disadvantages of a Sole Proprietorship
The sole proprietor of the business can be held personally liable for the debts and obligations
of the business. Additionally, this risk extends to any liabilities incurred as a result of acts
committed by employees of the company.
All responsibilities and business decisions fall on the shoulders of the sole proprietor.
Investors won't usually invest in sole proprietorships.
Capacity to raise capital is limited.
Retaining high-calibre, employees can be difficult.
Taxed as a single person.
·
·
·
·
Have control over profit.
Sale or transfer can take place at the discretion of the sole proprietor.
No corporate tax payments.
Minimal legal costs to forming a sole proprietorship.
Few formal business requirements.
Organizational Structure:
Styles
Administrative
and Finance
Bookkeeper
Cashier
Steward
Owner/General Manager
Front House
Manager
Lead Server
Barista
Head Chef
Chef
Baker
Focus
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