Select a fortune 500 companies and make a SWOT Chart. List the references used.

Understanding Business
12th Edition
ISBN:9781259929434
Author:William Nickels
Publisher:William Nickels
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
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Select a fortune 500 companies and make a SWOT Chart. List the references used.

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SOLUTION:

SWOT study of one of the Fortune 500 firms, Apple Inc. 

Apple Inc.'s SWOT analysis.

Strengths:

  • Strong brand reputation and image.
  • Products that are very inventive and cutting edge in technology.
  • A wide range of products, including services, Wearables technology, laptops, tablets, and smartphones.
  • Robust distribution channels and presence online.
  • Dependable financial results and substantial profit margins. 

 

Weaknesses:

  • High costs for goods.
  • A predisposition to rely on a small number of goods and services.
  • A small share of the market for various product categories, such personal computers.
  • Heavy reliance on supply chains and manufacturing in China.
  • Few product customization possibilities.
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