It's amazing how this Philippine product compete with all the other dry goods in North America! They were able to adjust the packaging according to their market demographics. As you can see, they have a FRENCH translation in their packaging. It's because a lot of people here in Canada speak FRENCH. In fact, if not most - all of their packaging are translated in French! Anyways, I was happy to see a Philippine Brand in Costco! Yes, Philippines definitely has the best mangoes in the world! 1. How about you? What International product/service have you encountered lately? What made it stand out?
It's amazing how this Philippine product compete with all the other dry goods in North America! They were able to adjust the packaging according to their market demographics. As you can see, they have a FRENCH translation in their packaging. It's because a lot of people here in Canada speak FRENCH. In fact, if not most - all of their packaging are translated in French! Anyways, I was happy to see a Philippine Brand in Costco! Yes, Philippines definitely has the best mangoes in the world! 1. How about you? What International product/service have you encountered lately? What made it stand out?
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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It's amazing how this Philippine product compete with all the other dry goods in North America!
They were able to adjust the packaging according to their market demographics. As you can see, they have a FRENCH translation in their packaging. It's because a lot of people here in Canada speak FRENCH. In fact, if not most - all of their packaging are translated in French! Anyways, I was happy to see a Philippine Brand in Costco! Yes, Philippines definitely has the best mangoes in the world!
1. How about you? What International product/service have you encountered lately? What made it stand out?
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