If Jeremy who is the VP for the operations, proceeds with their existing prototype (which is option a), the firm can then expect sales to be 120,000 units at $550 each. And with a probability of 0.52 and a 0.48 probability of 65,000 at $550. we However, he uses his value analysis team (option b), the firm expects sales of 75,000 units at $770, with a probability of 0.78 and a 0.22 probability of 65,000 units at $770.   Value engineering, at a cost of $100,000, is only used in option b. Which option for this has the highest expected monetary value (EMV)?   The EMV for option a is $?   The EMV for option b is $?   Which has the highest expected monetary value. A or B?

Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter2: Introduction To Spreadsheet Modeling
Section: Chapter Questions
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If Jeremy who is the VP for the operations, proceeds with their existing prototype (which is option a), the firm can then expect sales to be 120,000 units at $550 each. And with a probability of 0.52 and a 0.48 probability of 65,000 at $550.

we

However, he uses his value analysis team (option b), the firm expects sales of 75,000 units at $770, with a probability of 0.78 and a 0.22 probability of 65,000 units at $770.

 

Value engineering, at a cost of $100,000, is only used in option b. Which option for this has the highest expected monetary value (EMV)?

 

The EMV for option a is $?

 

The EMV for option b is $?

 

Which has the highest expected monetary value. A or B?

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