How can businesses create marketing partners in their customer network paradigm? a. By listening to customers’ wants and needs change with sociocultural trend changes. b. By targeting micro-influencers with PR packages, discount codes, and customized messages. c. By sending customized thank you emails from the CEO to customers who have purchased products from the company. d. All of the above.

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
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How can businesses create marketing partners in their customer network paradigm?

a. By listening to customers’ wants and needs change with sociocultural trend changes.

b. By targeting micro-influencers with PR packages, discount codes, and customized messages.

c. By sending customized thank you emails from the CEO to customers who have purchased products from the company.

d. All of the above.

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