From a strategic standpoint, IKEA risks being 'stuck' in the middle' when it comes to its strategies. What does this mean, what are its implication for IKEA?

Principles of Management
OER 2019th Edition
ISBN:9780998625768
Author:OpenStax
Publisher:OpenStax
Chapter9: The Strategic Management Process: Achieving And Sustaining Competitive Advantage
Section9.4: Strategic Objectives And Levels Of Strategy
Problem 3CC: What is a grand strategy, and how does it relate to strategic objectives and the three levels of...
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From a strategic standpoint, IKEA risks being 'stuck' in the middle' when it comes to its strategies. What does this mean, what are its implication for IKEA?

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