What are magazines doing to reduce lead times for ads in their publications?Multiple Choicehaving clients develop their own adshiring more advertising stafflimiting the choices of advertising formatsusing computer-based production methods

limiting the choices of advertising formats

Answered: What are magazines doing to reduce lead…

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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What are magazines doing to reduce lead times for ads in their publications? Multiple Choice having clients develop their own ads hiring more advertising staff limiting the choices of advertising formats using computer-based production methods