Disneyland in USA Disneyland strives to generate the perfect fantasy. But magic does not simply happen. The places is a marvel of modern technology. Literally dozens of computers, huge banks of tape machines, film projects, and electronic controls lie behind the walls, beneath the floors, and above the ceilings of dozens of rides and attractions. The philosophy is that “Disneyland is the world’s biggest stage, and the audience is right here on the stage,” said Dicky Hollinger, chief industrial engineer at Disneyland. “It takes a tremendous amount of work to keep the stage clean and working properly.” Cleanliness is a primary concern. Before the park opens at 8 a.m., the cleaning crew will have mopped, hosed, and dried every sidewalk, street, floor, and counter. More than 350 of the part’s 7,400 employees come on duty at 1 a.m., to begin the daily cleanup routine. The thousands of feet that walk through the park each day and chewing gum do not mix; gum has always presented major cleanup problems. The park’s janitors found long ago that fire hoses with 90 pounds of water pressure would not do the job. Now the use steam machines, razor scrappers and mops towed by Cushman scooters to literally scour the streets and sidewalk daily. It takes one person working a full eight-hour shift to polish the brass on the Fantasyland merry-go-round. The scrupulously manicured plantings throughout the park are treated with growth retarding hormones to keep the trees and bushes from spreading beyond their assigned spaces and destroying the carefully maintained five-eights scale modeling that is utilized in the park. The maintenance supervisor of the Matterhorn bobsled ride personally walks every foot of track and inspects every link of tow chain every night, thus trusting his or her own eyes more than the $2 million in safety equipment that is built into the ride. This old-fashioned dedication has paid off. Since opening day in 1955, Disneyland has been a consistent moneymaker. By the time Eisner arrived, Disney World in Orlando was already on its way to becoming what it is today --- the most popular vacation destination in the United State. But the company had neglected a rich niche in its business: hotels. Eisner promptly embarked on an ambitious $1 billion hotel expansion plan. Two major hotels, Disney’s Grand Floridian Beach Resort and Disney’s Caribbean Beach Resort, were opened during 1987-89. Disney’s Yacht Club and Beach Resort along with the Dolphin and Swan Hotels opened during 1989-90. In October 1982, Disney made a new addition to the theme park --- the Experimental Prototype Community of Tomorrow. This new park consists of two large complexes: Future World and World Showcase. Analyze this study case, point out what business problem did USA disneyland have and give recommendation.