‘Channel images do not really affect the brand images of the products they sell that much’ versus ‘Channel images must be consistent with the brand image’.

Q: What would you recommend for adding more value to a business through channel-based differentiation?…

A: PRODUCT DIFFERNETIATION  Item separation is likely the foremost unmistakable. It incorporates real…

Q: Which one of the following should address the short run decisions of a retailer? a. Consumers O b.…

A: the answer is d) seasonality It is very important to understand where seasonality  address the short…

Q: An email from Amazon.com offers free shipping on your next purchase of more than $40. This is an…

A: Amazon is a multinational company that provides e-commerce, artificial intelligence, and other…

Q: Scotch whiskey, Champagne sparkling wine, Parmesan cheese, Dijon mustard—what do all of these have…

A: A geographical indication signifies that a product originates from a specific geographical location,…

Q: The location of merchandise categories where retailers offer complementary products to facilitate…

A: The location of merchandise categories where retailers offer complementary products to facilitate…

Q: Under Marketing system any changes from external environment directly impact the internal…

A: There are various factors of environment that can affect the performance and working of the…

Q: Which statement is true about comparison shopping? Multiple Choice Consumers involved in comparison…

A: Shopping refers to the activity of searching for products and services that satisfy the needs and…

Q: On your own or with a partner, choose one of the following consumer products and think about how it…

A: The theory and practice of bringing something fresh to the business world is known as product…

Q: If a middleman is eliminated from a marketing channel, under what conditions will costs decrease?…

A: Before proceeding to solve the primary concern of the question that under which circumstances the…

Q: Which of these describes a retail store which uses a medium-end strategy? a. Premium items b.…

A: Correct option - (b) Moderate pricing Explanation: Medium end strategy is the second stage strategy…

Q: Give 3 safety protocols in public market or mall that start in words "should, can't, don't"

A: Public markets or malls are places where people of all age groups can be seen because these malls…

Q: Specialty products require a lot of advertising, personal selling, and other marketing efforts…

A: The business function through selling variety of products to its customers either in tangible or…

Q: According to the text, establishing a brand is important because consumers often like to identify…

A: Importance of brand identity to a customer: A brand will help to differentiate a business from the…

Q: Explain the concept of "atmospherics" in the field of retailing. Do you believe it has been valid in…

A: Atmospherics Atmospheres are the controlled aspects of retail space that entice customers to visit…

Q: What is a market niche? O a) A small group of consumers with unique needs and who typically are…

A: Market refers to the place here buyers and sellers of goods or services interact. Due to increase in…

Q: As transparency has increasingly been a factor in health care, which aspects of a true retail market…

A: Transparency has increasingly become a crucial factor in the healthcare industry, reshaping various…

Q: What builds the image of the products in the minds of consumers? A. Product its self B. Price C.…

A: Ans. The image of the products in the minds of consumers is called brand image. Brand image can be…

Q: one offer. ignored segment differences and target the whole market concentrated marketing O…

A: Disclaimer: since you have posted multiple questions we will solve the first question for you. If…

Q: Your management has requested you to suggest different types of food retailers for new retail…

A: Food retailers are the retailers who generally stock and sell grocery items, vegetables, frozen…

Q: Which of these can be the most effective in building brand image, listing details about retail…

A: Building a strong brand image, providing details about retail locations, and educating customers…

Q: Is the product complex such that a high-service channel is required to ensure its  diffusion?

A: The diffusion process shows the rate at which a product gets adopted by the consumer or his…

Q: Suggest some good name ideas about online shopping site that focus in School supplies.

A: Ans. A good, catchy and attractive names influence the customers and attract them to the business.…

Q: example

A: Talking about the product life cycle then, it is the phases that every product goes into after…

Q: can you write about markiting mix of coca cola company by your on words see the images this is an ex…

A: Marketing Mix - It signifies a foundational model for businesses that focuses on four dimensions…

Q: Which among the retail theory focuses on the contraction and expansion of merchandise in retailing…

A: The retail theory focuses on the contraction and expansion of merchandise in the retailing business…

Q: Choose the correct statement related to function of relationship marketing mix element from the…

A: Relationship marketing refers to the process where by company maintains a relation on personal level…

Q: A company has a new product that is in the market introduction stage of the product life cycle. What…

A: Product life cycle refers to the group of four stages that describe how new product comes in the…

Q: There are two sorts of content available to consumers thanks to Internet apps. It seems that there…

A: Services can be implied as anything intangible in their form. Intangibility means the inability to…

Q: In e-commerce, the type of marketing that tries. to create customer loyalty through personal…

A: E- commerce or Electronic commerce refers to buying and selling of goods and services over internet.…

Q: Which of the following is NOT a category killer retailer?   a. Costco   b. Lowes Home…

A: The answer is "a. Costco."

Q: Cathy has created a website for her shop of homemade chocolates and scented candles. Apart from…

A: Answer Multi-Channel Marketing As Cathy is using traditional retailing as well as email an online…

Q: As technology evolves, consumers will see a growing number of vending machines for products,…

A: A vending machine can be stated as a technical or automated machine that offers or provides products…