C. set- d. all o 4. To start and following ser a. prom b. giving c. locati- d. all of

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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3. Filipinos really love to eat, differentiate one's service to an existing one, Mang
Inasal and Max's.
presentation
choices of food
a.
b.
c.
d.
set-ups
all of the choices
4. To start and compete in the world of FBS, as a beginner you must offer the
following services:
a. promotion
b. giving flyers
c. location checking
d. all of the choices
5. How we reassure our customers, e.g. impressive buildings, well-trained staff,
great website?
a. physical evidence
b. people
c. product
d. promotion
6. The
company to influence consumers to purchase its products.
a. 7Ps
is a combination of factors that can be controlled by a
b. 4Ms
c. marketing mix
d. marketing plan
7.
is a regular charge that is made to people
for the use of their local water supply.
a. gas
b. electricity
c. water bill
Transcribed Image Text:3. Filipinos really love to eat, differentiate one's service to an existing one, Mang Inasal and Max's. presentation choices of food a. b. c. d. set-ups all of the choices 4. To start and compete in the world of FBS, as a beginner you must offer the following services: a. promotion b. giving flyers c. location checking d. all of the choices 5. How we reassure our customers, e.g. impressive buildings, well-trained staff, great website? a. physical evidence b. people c. product d. promotion 6. The company to influence consumers to purchase its products. a. 7Ps is a combination of factors that can be controlled by a b. 4Ms c. marketing mix d. marketing plan 7. is a regular charge that is made to people for the use of their local water supply. a. gas b. electricity c. water bill
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