A debit card with the benefits of a credit card- "safe, secure and teaches you about financial literacy". This card will help you to dip your toes into the world of finance.  a. Develop a marketing Strategy that includes the 4 P's ( product, Price, Place, Promotion). Explain how each element will be tailored to the target market and contribute to achieving objectives.

Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter8: Evolutionary Solver: An Alternative Optimization Procedure
Section8.7: Portfolio Optimization
Problem 13P
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A debit card with the benefits of a credit card- "safe, secure and teaches you about financial literacy". This card will help you to dip your toes into the world of finance. 

a. Develop a marketing Strategy that includes the 4 P's ( product, Price, Place, Promotion). Explain how each element will be tailored to the target market and contribute to achieving objectives. 

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Can these points be explained some more please?

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