A debit card with the benefits of a credit card- "safe, secure and teaches you about financial literacy". This card will help you to dip your toes into the world of finance. a. Develop a marketing Strategy that includes the 4 P's ( product, Price, Place, Promotion). Explain how each element will be tailored to the target market and contribute to achieving objectives.
A debit card with the benefits of a credit card- "safe, secure and teaches you about financial literacy". This card will help you to dip your toes into the world of finance. a. Develop a marketing Strategy that includes the 4 P's ( product, Price, Place, Promotion). Explain how each element will be tailored to the target market and contribute to achieving objectives.
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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A debit card with the benefits of a credit card- "safe, secure and teaches you about financial literacy". This card will help you to dip your toes into the world of finance.
a. Develop a marketing Strategy that includes the 4 P's ( product, Price, Place, Promotion). Explain how each element will be tailored to the target market and contribute to achieving objectives.
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