A college friend of yours approaches you about an idea to start an online reputation management firm. One tactic the firm would use is to threaten those posting negative reviews and comments about your clients with a libel lawsuit unless they remove their posting. Should that fail, your firm would generate dozens of positive postings to outweigh the negative posting. What would you say to your friend about her idea?

A college friend of yours approaches you about an idea to start an online reputation management firm. One tactic the firm would use is to threaten those posting negative reviews and comments about your clients with a libel lawsuit unless they remove their posting. Should that fail, your firm would generate dozens of positive postings to outweigh the negative posting. What would you say to your friend about her idea?

Understanding Business

12th Edition

ISBN:9781259929434

Author:William Nickels

Publisher:William Nickels

Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment

Section: Chapter Questions

Problem 1CE

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