Please do not give solution in image format thanku A business student is preparing for the Graduate Management Admission Test (GMAT) so he can get into a good graduate business school. He knows that any money he spends on a tutor will be well worth it if hecan improve his scores. He's heard that there is a great tutor in his local community but has no idea who she is. To ensure that marketing occurs with her, he shouldbuy a GMAT study guide at his college bookstore.find out what the minimum score he needs to get into the graduate business school of his choice.attempt to find the tutor by conducting a Google search for her website, looking for flyers in the students' business lounge, obtaining copies of the college newspaper and looking for her ad, or asking his friends whetherthey know of her and her tutoring services.consider alternatives to graduate school in case the scores he receives by taking the test without any help are not sufficient admission.apply for delayed admission if he can't find this tutor.

Introduction:Preparing for the GMAT is an important step for a business student aiming to secure…

Answered: A business student is preparing for the…

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Please do not give solution in image format thanku Scenario: You are a new hired Product Manager for the Tesla Cybertruck, which has been generating a lot of excitement since its announcement. You are asked by your boss, Tesla CEO Elon Musk, to now lead the Cybertruck development. Musk would like to know how many Cybertrucks you expect to sell in the first year of launch. Questions: Please identify who are the customer segments that are likely to buy the Tesla Cybertruck? What are the reasons why they would need a Tesla Cybertruck?
3 A message travels between the source and the received through Question 3 options: Environment Context Channel Feedback
________ is a low-probability but high-impact event that threatens the viability of an organization A crisis Discontinuous change Benchmarking Organizational knowledge
Which of the following issues is a potential disadvantage of online ads even though the cost per viewer for online ads can be cheaper than conventional TV commercials? Question 21 options: Limited color palettes Inability to overlay text on images Lack of sound Advertising fraud due to scammers and bots Content-licensing headaches
Please do not give solution in image formate thanku You are the HR manager of a large retail chain. The company has recently experienced high employee turnover and customer complaints about poor service. The high turnover rate is primarily due to employees feeling undervalued and overworked, leading to burnout and a lack of commitment to the company. Additionally, many of the employees hired are new to the workforce and lack the necessary customer service skills to handle difficult situations. The customer complaints are mainly related to long wait times, unfriendly service, and inaccurate orders. As the HR manager, you have been tasked with finding solutions to improve employee retention and customer service. What strategies could you implement to address these issues and (1) improve employee retention and (2) improve the quality of customer service? *
Seven Essential Elements of An Effective Compliance Program include: Question 21 options: A-Establishing Compliance Standards of Conduct and Procedures B-Overall Compliance Program Oversight C-Due Care in Delegation of Authority D-Monitoring and Auditing Systems E-All of the Above
29- Services are intangible and that is a problem for service marketers because customers cannot touch or feel service. Which of the following is MOST effective in overcoming intangibility? Group of answer choices use virtual reality to let customers get a feel for the service use robots or automation technologies offer monetary incentives to customers offer money-back guarantee 30- Department stores are those retailers who Group of answer choices heavily discount prices to undercut other form of retailers lack enough salespeople on the floor, so service is extremely limited carry a broad variety and deep assortment of merchandise carry a wide range of products, each with a limited selection of merchandise 31- Unlike advertising, public relations Group of answer choices is considered a human resource function converts mass media advertising into direct marketing supports promotional efforts by generating free media attention should not be considered part of the…
A medium that can be utilized as a defense shield in a time of crisis for a company is: A. Article in Newspaper B. Television ads C. Social media D. The radio
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Please do not give solution in image format thanku Charles Lackey operates a bakery in Idaho Falls, Idaho. Because of its excellent product and excellent location, demand has increased by 35% in the last year. On far too many occasions, customers have not been able to purchase the bread of their choice. Because of the size of the store, no new ovens can be added. At a staff meeting, one employee suggested ways to load the ovens differently so that more loaves of bread can be baked at one time. This new process will require that the ovens be loaded by hand, requiring additional manpower. This is the only production change that will be made in order to meet the increased demand. The bakery currently makes 1,800 loaves per month. Employees are paid $8 per hour. In addition to the labor cost, Charles also has a constant utility cost per month of $800 and a per loaf ingredient cost of $0.40. Current multifactor productivity for 640 work hours per month = 0.271 loaves/dollar…
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