Chapter IC, Problem 16.2CDQ

Summary Introduction

Case summary:

Company L, expands in City T, City C that manufactures and distributes products which are ready to eat flavored gelatin desserts. Company L made a strong base in Country U and started exporting to the Continent NA and all over the world.

Country M’s biggest markets for desserts are L Company and Company L is decided to look for a new markets. International expansion was not that easy for the company because it takes a decade for the company to chase the opportunities and threats.

Today, L Company is looking for a new market.

Characters in the case:

• Company L

To discuss: Whether it is helpful that Country U has an Ex-Im bank to assist the Country U company.

Introduction:

Export refers to sending of goods from one country to another country and whereas import refers to receiving goods from one country to another country.