Management Information Systems: Managing The Digital Firm (16th Edition)
Management Information Systems: Managing The Digital Firm (16th Edition)
16th Edition
ISBN: 9780135191798
Author: Kenneth C. Laudon, Jane P. Laudon
Publisher: PEARSON
Expert Solution & Answer
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Chapter 9, Problem 4RQ

Explanation of Solution

Challenges posed by enterprise applications:

Challenges of ERP:

  • Cost overheads
    • Installation of ERP system for a business requires more money which is one of the main challenges that enterprise application pose.
  • Investment in infrastructure
    • Allocation of suitable budget for the required system is quite difficult process.
  • Appropriate training
    • Understanding the ERP is hard and it requires more training.

Challenges of CRM:

  • Training
    • Understanding the CRM system is hard and it requires more training for the workers.
  • Set clear objective
    • Setting clear plan to install enterprise system reduces conflicts...

Explanation of Solution

Addressing the challenges:

  • Addressing the challenge for Cost overheads:
    • Before implementing ERP system, a detailed plan with complete breakdown of requirements should be worked out.
  • Addressing the challenge for investment in infrastructure:
    • Allocating suitable budget for infrastructure is necessary.
  • Addressing the challenge for appropriate training:
    • Each worker should undergo completer training in order to understand the system.

Challenges of CRM:

  • Addressing the challenge for Training:
    • Each worker should undergo complete training in order to understand the system.
  • Addressing the challenge for setting clear objective:
    • Planning and analyzing the requirements are necessary in order to achieve the goal...

Explanation of Solution

Enterprise applications taking advantage of cloud computing and business intelligence:

  • Enterprise application vendors deliver more values by developing flexible, web- based systems that have the capacity to integrate with other systems.
  • Now-a-days, enterprise applications contain open source and on-demand solutions...

Explanation of Solution

Social CRM:

Social CRM tool allows a business to link conversations of their customers and their interactions from social networking sites to the CRM processes than having them in separate silos.

Social network:

  • Social network is a website or social club which allows people to interact with each other by sharing their interests, views, and events.
  • It is a network that helps to keep touch with their friends, family, and people...

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(Short-answer) b. Continue from the previous question. Suppose part of the data you extracted from the data warehouse is the following.   Identify the missing values you think exist in the dataset. Use Column letter and Row number to refer to each missing value in the dataset. Please write down how you want to address each particular missing value (you can group them if they receive same treatment). For imputation, you do not need to calculate the exact imputed values but just describe what kind of value you want to use to impute.
Please original work Locate data warehousing solutions offered by IBM, Oracle, Microsoft, and Amazon Compare and contrast the capabilities of each solution and provide several names of some organizations that utilize each of these solutions. Please cite in text references and add weblinks
Need Help: Which of the following statements about confusion matrix is wrong A) Confusion matrix is a performance measure for probability prediction techniques B) Confusion matrix is derived based on classification rules with cut-off value 0.5 C) Confusion matrix is derived based on training partition to measure a model’s predictive performance D) None of the above
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