Chapter 9, Problem 4RQ

Explanation of Solution

Challenges posed by enterprise applications:

Challenges of ERP:

• Cost overheads
  • Installation of ERP system for a business requires more money which is one of the main challenges that enterprise application pose.
• Investment in infrastructure
  • Allocation of suitable budget for the required system is quite difficult process.
• Appropriate training
  • Understanding the ERP is hard and it requires more training.

Challenges of CRM:

• Training
  • Understanding the CRM system is hard and it requires more training for the workers.
• Set clear objective
  • Setting clear plan to install enterprise system reduces conflicts...

Explanation of Solution

Addressing the challenges:

• Addressing the challenge for Cost overheads:
  • Before implementing ERP system, a detailed plan with complete breakdown of requirements should be worked out.
• Addressing the challenge for investment in infrastructure:
  • Allocating suitable budget for infrastructure is necessary.
• Addressing the challenge for appropriate training:
  • Each worker should undergo completer training in order to understand the system.

Challenges of CRM:

• Addressing the challenge for Training:
  • Each worker should undergo complete training in order to understand the system.
• Addressing the challenge for setting clear objective:
  • Planning and analyzing the requirements are necessary in order to achieve the goal...

Explanation of Solution

Enterprise applications taking advantage of cloud computing and business intelligence:

• Enterprise application vendors deliver more values by developing flexible, web- based systems that have the capacity to integrate with other systems.
• Now-a-days, enterprise applications contain open source and on-demand solutions...

Explanation of Solution

Social CRM:

Social CRM tool allows a business to link conversations of their customers and their interactions from social networking sites to the CRM processes than having them in separate silos.

Social network:

• Social network is a website or social club which allows people to interact with each other by sharing their interests, views, and events.
• It is a network that helps to keep touch with their friends, family, and people...