Essentials of MIS (12th Edition)
Essentials of MIS (12th Edition)
12th Edition
ISBN: 9780134238241
Author: Kenneth C. Laudon, Jane P. Laudon
Publisher: PEARSON
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Chapter 9, Problem 4RQ

Explanation of Solution

Enterprise system:

Enterprise processes provide the organization to sustain longer and also it supports the activities performed in various departments.

Example for an enterprise system:

Consider a hospital that contains an enterprise system...

Explanation of Solution

Challenges that enterprise applications pose:

Challenges of ERP:

  • Cost overheads – Installation of ERP system for a business requires more money which is one of the main challenges that enterprise application pose.
  • Investment in infrastructure – Allocation of suitable budget for the required system is quite difficult process.
  • Appropriate training – Understanding the ERP is hard and it required more training.

Challenges of CRM:

  • Training – Understanding the CRM system is hard and it required more training for the workers...

Explanation of Solution

Addressing the challenges:

  • Addressing the challenge for Cost overheads: Before implementing ERP system, a detailed plan with complete breakdown of requirements should be worked out.
  • Addressing the challenge for investment in infrastructure: Allocating suitable budget for infrastructure is necessary.
  • Addressing the challenge for appropriate training: Addressing the challenge: Each worker should undergo completer training in order to understand the system.

Challenges of CRM:

  • Addressing the challenge for Training: Each worker should undergo completer training in order to understand the system...

Explanation of Solution

Enterprise applications taking advantage of SOA, cloud computing and open sourced software:

Service Oriented Architecture (SOA):

Supple communication between distributed applications in possible because of various standards like HTTP, JavaScript, etc. and it is known as Service oriented architecture.

Cloud computing:

It is a technology that provides various services of Information technology from which the resources are fetched from Internet via web based tools or applications.

Open sourced software:

It is a software which is available for everyone. It can also be modified by the user or other developers...

Explanation of Solution

Social CRM: Social CRM tools allow a business to link conversations of their customers and their interactions from social networking sites to the CRM processes than having them in separate silos.

CRM using social networking:

Social network:

  • Social network is a website or social club which allows people to interact with each other by sharing their interests, views, and events.
  • It is a network that helps to keep touch with their friends, family, and people...

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