Using MIS (10th Edition)
Using MIS (10th Edition)
10th Edition
ISBN: 9780134606996
Author: David M. Kroenke, Randall J. Boyle
Publisher: PEARSON
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Chapter 8, Problem 8.15CS8

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Social media sites for the value chain activities:

The social media contributes to the five primary value chain activities and also human resources support activity. They are:

  • Sales and marking
  • Customer service
  • Inbound and outbound logistics
  • Manufacturing and operations
  • Human resources

Sales and marketing:

It involves peoples from marketing sector and it will monitor and updates the pages on daily basic providing solutions to the questions of the customers.

  • An example for the inbound logistics website is Amazon website.

Inbound logistics:

It involves the assets that are being needed in the social presence of the company over the social network platforms.

  • An example for the inbound logistics website is Facebook...

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Draw a level-0 diagram for this scenario: You are developing a new customer relationship management system for the BEC store, which rents out movies to customers. Customers will provide comments on new products, and request rental extensions and new products, each of which will be stored into the system and used by the manager for purchasing movies, extra copies, etc. Each month, one employee of BEC will select their favorite movie pick of that week, which will be stored in the system. The actual inventory information will be stored in the Entertainment Tracker system, and would be retrieved by this new system as and when necessary.
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