EBK MANAGEMENT, LOOSE-LEAF VERSION
13th Edition
ISBN: 8220103768115
Author: DAFT
Publisher: YUZU
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Chapter 8, Problem 6DQ
Summary Introduction
To determine:
With the use of Potter's competitive strategies, describe the strategies of Walmart, Bergdorf Goodman, and T.J. Maxx.
Introduction:
Potters calls his strategies the generic strategies, these can be applied to any products irrespective to their industry. Potter divided these into 3 where 1. cost leadership, 2. differentiation and 3. focus.
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Chapter 8 Solutions
EBK MANAGEMENT, LOOSE-LEAF VERSION
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