What Ali Sloan should do and what you would do if you were in her place. Case Summary: Ken Bodine, the sales manager and the skills of the young sales staff he had hired were responsible for the rapid growth of Pace Technologies. Bodine had hired his top grads staff from two major business schools in the area. Apart from the top salaries offered by Pace, these top grads employees were attracted by the Bodine's positivity, reflected through his energy level, creative and innovative thinking and his positive and confident attitude towards work. Pace's sales force consistently stunned the competition outside with their efficient and high level performance. Interpretation: Ali would also be supporting the unethical practices if he remains silent in spite of knowing the unethical practices going on in Pace technologies.

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Do not copy from another same ques answer, I need different one. Give image, table, graph with source, this full ques within 2500word TASK DESCRIPTION Successful brand extensions allow companies to diversify their offerings and increase their market share. Brand extension will provide any company a competitive advantage over its rivals that do not offer similar products. You are expected to select a live/real organisation which is suitable to the task and launch a new product/service. Please discuss with your lecturer your choice before proceeding. For your Portfolio you need to complete the following tasks: 1. 2. Develop a new brand extension for the organisation you have selected for one of their product/service. Determine segmentation, targeting and positioning for the new brand extension. 3. Develop a detailed customer personal profile for the new brand extension, including demographic and psychographic information. 4. Develop the marketing mix strategies for the new brand…

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Chapter 4, Problem 2AYSCFCA

Summary Introduction

To determine:

What Ali Sloan should do and what you would do if you were in her place.

Case Summary:

Ken Bodine, the sales manager and the skills of the young sales staff he had hired were responsible for the rapid growth of Pace Technologies. Bodine had hired his top grads staff from two major business schools in the area. Apart from the top salaries offered by Pace, these top grads employees were attracted by the Bodine's positivity, reflected through his energy level, creative and innovative thinking and his positive and confident attitude towards work. Pace's sales force consistently stunned the competition outside with their efficient and high level performance.

Interpretation:

Ali would also be supporting the unethical practices if he remains silent in spite of knowing the unethical practices going on in Pace technologies.

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