Chapter 4, Problem 19LOC

Summary Introduction

To determine:

Importance of storytelling.

Introduction:

Initiative is about making change, and each association is in a consistent condition of progress. The part of the communication leader is to set up the association for change. Key utilization of narrating is a compelling way, when done ideal, to help cement individuals' help for the change. Story telling is a new tool that helps to make a change in an organization in an interesting manner.