Principles of Management
OER 2019 Edition
ISBN: 9780998625768
Author: OpenStax
Publisher: OpenStax College
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Textbook Question
Chapter 3.7, Problem 2CC
What is the idea of evidence-based management?
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1. Give one new distribution channels for Virtual Assistance (freelance business) that is not yet proposed.
- show a visual aid (chart/diagram) to illustrate the flow of the distribution channels.
- explain the rationale behind it. (e.g., increased market reach, improved customer experience, cost-efficiency).
- connect the given distribution channel to the marketing mix: (How does it align with the overall marketing strategy? Consider product, price, promotion, and place.).
- define the target audience: (Age, gender, location, interests, etc.).
- lastly, identify potential participants: (Wholesalers, retailers, online platforms, etc.)
1. Give one new distribution channels for Virtual Assistance (freelance business)
- show a visual aid (chart/diagram) to illustrate the flow.
- explain the rationale behind the recommendation. (e.g., increased market reach, improved customer experience, cost-efficiency).
- connect the channel to the marketing mix: (How does it align with the overall marketing strategy? Consider product, price, promotion, and place.).
- define the target audience: (Age, gender, location, interests, etc.).
- lastly, identify the potential participants: (Wholesalers, retailers, online platforms, etc.)
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Chapter 3 Solutions
Principles of Management
Ch. 3.1 - What were the contributions of the following...Ch. 3.2 - What was the Italian Renaissance?Ch. 3.2 - What managerial legacy did it leave?Ch. 3.3 - Why was Adam Smiths specialization of labor so...Ch. 3.3 - What was the economic and managerial legacy of the...Ch. 3.4 - List the contributions from Taylor and his...Ch. 3.4 - How did Taylor change management?Ch. 3.5 - What were the contributions of Fayol and Weber?Ch. 3.5 - How did their work compare to Taylors?Ch. 3.5 - What is the idea of line of authority and...
Ch. 3.6 - What did the Hawthorne studies, Barnard, and Fayol...Ch. 3.6 - What did the works of Follett and Mayo contribute...Ch. 3.7 - What is the going contribution of systems and...Ch. 3.7 - What is the idea of evidence-based management?Ch. 3 - What contributions did ancient civilizations make...Ch. 3 - Describe the role of the Renaissance in shaping...Ch. 3 - How did the Industrial Revolution change business...Ch. 3 - Describe scientific management. How was scientific...Ch. 3 - Who were the key contributors to scientific...Ch. 3 - Describe the Hawthorne studies. Was Elton Mayo a...Ch. 3 - What is the zone of indifference?Ch. 3 - Describe Folletts concept of conflict resolution.Ch. 3 - What does open systems say about management?Ch. 3 - What is contingency management?
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