MARKETING:REAL PEOPLE,REAL CHOICES
MARKETING:REAL PEOPLE,REAL CHOICES
10th Edition
ISBN: 9780135199893
Author: Solomon
Publisher: RENT PEARS
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Chapter 3, Problem 6QA
Summary Introduction

To determine: The three internal environment elements of organization and SWOT analysis with relation of company’s internal and external environment.

Introduction: Business growth strategies are the plans to expand the company and increase its profit. There are various strategies that marketer adopt such as market penetration, market development, product development, and diversification.

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You will be presented with a situation showing the details of how a company is currently working, a manufacturing plant with various stand-alone computers and printers, and you will research and determine the best configuration to help the manufacturing plant network their computers and include connections to the Internet for all computers. You will need to explain and support the decisions and be able to explain how the changes will benefit the manufacturing plant, including describing how the changes will be managed and implemented.
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