MARKETING:REAL PEOPLE,REAL CHOICES
10th Edition
ISBN: 9780135199893
Author: Solomon
Publisher: RENT PEARS
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Chapter 3, Problem 5QA
Summary Introduction
To define: Three elements of an organization’s internal environment and the SWOT analysis with its relationship to the firms’ internal and external environments.
Introduction: SWOT means the strength, weakness, opportunity, and threat that company has internally and externally. SWOT analysis helps organization to under the power they internally hold with the company and the outcome of their results through external environment.
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