EXPERIENCING MIS >CUSTOM<
EXPERIENCING MIS >CUSTOM<
7th Edition
ISBN: 9781323518731
Author: KROENKE
Publisher: PEARSON C
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Chapter 3, Problem 4CE
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Porter’s competitive forces model:

  • This model is mainly used to realize the competitive advantage.
  • It gives the common view of the company, its competitor, and the environment of the companies.
  • This model is developed regarding the company’s common business environment.
  • This model contains the five competitive forces. They are as follows:
    • Substitute products and services
    • New market entrants
    • Traditional competitors
    • Suppliers
    • Customers

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