Operations Management: Sustainability and Supply Chain Management (12th Edition)
Operations Management: Sustainability and Supply Chain Management (12th Edition)
12th Edition
ISBN: 9780134130422
Author: Jay Heizer, Barry Render, Chuck Munson
Publisher: PEARSON
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Chapter 3, Problem 2.3VC

At the Hard Rock Cafe, like many organizations, project management is a key planning took With Hard Rock’s constant growth in hotels and cafes, remodeling of existing cafes, scheduling for Hard Rock Live concert and event venues, and planning the annual Rockfest, managers rely on project management techniques and software to maintain schedule and budget performance.

“Without Microsoft Project,” says Hard Rock Vice-President Chris Tomasso, “there is no way to keep so many people on the same page.” Tomasso is in charge of the Rockfest event, which is attended by well over 100,000 enthusiastic fans. The challenge is pulling it off within a tight 9-month planning horizon. As the event approaches, Tomasso devotes greater energy to its activities. For the first 3 months, Tomasso updates his Microsoft Project charts monthly. Then at the 6-month mark, he updates his progress weekly. At the 9-month mark, he checks and corrects his schedule twice a week.

Early in the project management process, Tomasso identifies 10 major tasks (called level-2 activities in a work breakdown structure, or WBS): talent booking, ticketing, marketing/PR, online promotion, television, show production, travel, sponsorships, operations, and merchandising Using a WBS, each of these is further divided into a series of subtasks. Table 3.8 identifies 26 of the major activities and subactivities, their immediate predecessors, and time estimates. Tomasso enters all these into the Microsoft Project software. Tomasso alters the Microsoft Project document and the time line as the project progresses. “It’s okay to change it as long as you keep on track,” he states.

The level-1 activity is the Rockfest concert itself.

There are actually 127 activities used by Tomasso: the list is abbreviated for this case study.

TABLE 3.8 Some of the Major Activities and Subactivities in the Rockfest Plan

Chapter 3, Problem 2.3VC, At the Hard Rock Cafe, like many organizations, project management is a key planning took With Hard

The day of the rock concert itself is not the end of the project planning. “It’s nothing but surprises. A band not being able to get to the venue because of traffic jams is a surprise, but an ‘anticipated’ surprise. We had a helicopter on stand-by ready to fly the band in,” says Tomasso.

On completion of Rocktest in July, Tomasso and his team have a 3-month reprieve before starting the project planning process again.

3. Identify five major challenges a project manager faces in events such as this one.

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Chapter 3 Solutions

Operations Management: Sustainability and Supply Chain Management (12th Edition)

Ch. 3 - Define earliest start, earliest Finish, latest...Ch. 3 - Students are sometimes confused by the concept of...Ch. 3 - What are dummy activities? Why are they used in...Ch. 3 - What are the three time estimates used with PERT?Ch. 3 - Would a project manager ever consider crashing a...Ch. 3 - How is the variance of the total project computed...Ch. 3 - Describe the meaning of slack, and discuss how it...Ch. 3 - How can we determine the probability that a...Ch. 3 - Name some of the widely used project management...Ch. 3 - Prob. 20DQCh. 3 - The work breakdown structure (WBS) for building a...Ch. 3 - Prob. 2PCh. 3 - 3.8 The City Commission of Nashville has decided...Ch. 3 - Refer to the table in Problem 3.8. a. Draw the AON...Ch. 3 - Draw the activity-on-node (AON) project network...Ch. 3 - Given the activities whose sequence is described...Ch. 3 - 3.5 Using AOA, diagram the network described below...Ch. 3 - Prob. 8PCh. 3 - Task time estimates for the modification of an...Ch. 3 - The activities described by the following table...Ch. 3 - The following is a table of activities associated...Ch. 3 - The activities needed to build a prototype laser...Ch. 3 - Dave Fletcher (see Problem 3.10) was able to...Ch. 3 - Prob. 16PCh. 3 - Prob. 17PCh. 3 - A renovation of the gift shop at Orlando Amway...Ch. 3 - Kelle Carpet and Trim installs carpet in...Ch. 3 - The estimated times and immediate predecessors for...Ch. 3 - Rich Cole Control Devices, Inc., produces...Ch. 3 - Four Squares Productions, a firm hired to...Ch. 3 - Using PERT, Adam Munson was able to determine that...Ch. 3 - Assume that the activities in Problem 3.15 have...Ch. 3 - What is the minimum cost of crashing the following...Ch. 3 - Three activities are candidates for crashing on a...Ch. 3 - Development of Version 2.0 of a particular...Ch. 3 - Prob. 32PCh. 3 - TABLE 3.6 Southwestern University Project 1....Ch. 3 - TABLE 3.6 Southwestern University Project 2 What...Ch. 3 - TABLE 3.6 Southwestern University Project 3. If it...Ch. 3 - Project Management at Arnold Palmer Hospital Video...Ch. 3 - The equivalent of a new kindergarten class is born...Ch. 3 - The equivalent of a new kindergarten class is born...Ch. 3 - The equivalent of a new kindergarten class is born...Ch. 3 - At the Hard Rock Cafe, like many organizations,...Ch. 3 - At the Hard Rock Cafe, like many organizations,...Ch. 3 - At the Hard Rock Cafe, like many organizations,...Ch. 3 - At the Hard Rock Cafe, like many organizations,...
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