MARKERTING (LOOSE-LEAF)
MARKERTING (LOOSE-LEAF)
14th Edition
ISBN: 9781264117109
Author: Kerin
Publisher: MCG
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Chapter 18.5, Problem 18.13LR
Summary Introduction

To discuss: The meaning of news release.

Introduction:

News release is also called as media release that includes events, books, program, and person which are written and video- or audiotaped and presented by its owners.

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