Marketing - Standalone book
Marketing - Standalone book
13th Edition
ISBN: 9781259573545
Author: Roger A. Kerin, Steven W. Hartley
Publisher: McGraw-Hill Education
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Chapter 18, Problem 10AMK
Summary Introduction

To discuss: The manner in which public relation is used by Companies FS and F to complain about the tire failures.

Introduction:

Public relation is the way were companies and people gather together to communicate with their target audience, with the goal to create a best impression in the customers’ minds

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