Marketing: Real People, Real Choices (9th Edition)
9th Edition
ISBN: 9780134292663
Author: Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart
Publisher: PEARSON
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Chapter 13, Problem 17QA
Summary Introduction
To determine: The objectives of sales presentation and the ways to overcome the objections of the buyers.
Introduction: The trade of commodity or act of selling anything such as any goods or services in exchange for money is called sales. This act involves at least two parties and a tangible or intangible product.
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Marketing: Real People, Real Choices (9th Edition)
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